Avoiding Brand Blindness
Technologists seem to have a blind spot around branding and brand value
![Avoiding Brand Blindness](/content/images/size/w1200/image/fetch/w_1200-h_600-c_fill-f_jpg-q_auto:good-fl_progressive:steep-g_auto/https-3A-2F-2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com-2Fpublic-2Fimages-2F75a512d4-a925-492d-95f3-7bea2a705985_703x1000.jpeg)
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Technologists seem to have a blind spot around branding and brand value